Case study · AI logo → vector
Paper & Pause: Recreating Bramble the Hedgehog for Print & Brand Use
Drag the handle — the AI-generated concept on the left, the hand-built vector on the right.
AI conceptVector rebuild
Final logo shown — the standalone mascot and wax-seal versions were delivered as separate files.
Final vector rebuild — circular logo with Bramble the hedgehog
The brief
Recreate the main circular logo and standalone Bramble hedgehog mascot from AI-generated references — with versions for print, web, stickers, embossing and wax seals.
The work
The circular logo and selected mascot artwork were manually rebuilt as editable vectors, with close attention to the lettering (“Keeper of Wonder”), the botanical details and the hedgehog’s character. AI lettering is never usable as-is — every letterform was reconstructed as real, properly spaced type.
Production refinement
A later wax-seal revision removed bag stitching and reduced fine detail. The client confirmed the simplified version worked for the manufacturer — a good reminder that the “best” artwork is the one the production method can actually reproduce.
“Looks great!!!!! Thank you so much!!!!”
— Krista · Paper & Pause
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